Assisted a digital marketing company to optimize KPIs and increase...Read More
The client is a leading theme park based in the US. The client maintains a customer data environment by getting data from multiple sources.
The client wanted to process the incoming data at a faster pace to improve its services. The client was getting its data from two sources (Omniture and Digital Envoy) where the processing time was around four days for a week’s worth of data.
We migrated the client’s database from SAS to the Hadoop platform to process data from the two
The new migrated Hadoop platform helped the client to improve the performance processing time of the weekly data by 80%.
Aptus Data Labs used the below process to migrate the data and solve the existing challenge. Aptus Data Labs:
The migrated Hadoop platform helped the client to increase the data processing performance by 80%. The client was able to use the Hadoop platform as a storage and data processing engine for data derived from both the sources. The capability helped the client to make better business decisions quickly.